What makes a good on-camera interview? To viewers, a good interview is both informative and entertaining – it contains something they want to know presented in an appealing manner. The interviewee appears comfortable, credible, and cogent. If the content is...
Video is currently the fastest growing advertising medium especially online and is no longer the exclusive domain of Fortune 500 companies. Increasingly, companies of all sizes are realizing that video is a highly effective marketing tool when done right and are...
In marketing, the inclination has always been to push the, ”Big Picture,” particularly in print, since advertising finances and space are generally limited. Businessmen and women, tend to promote themselves as, attorneys, doctors, insurance agents, etc.,...
Many local businesses still subscribe to the traditional forms of advertising the Yellow Pages, Clipper ads, newspaper ads, radio and television. Unfortunately more and more local businesses are finding these forms of advertising to be less effective than in years...
Video marketing used to be at such a high premium that it was off-putting to many ebusiness proprietors. Fortunately those days are behind us thanks to the genesis of new and exciting technologies. We now have everything within our reach, and the software capabilities... 